Is It Time for New Tires? Why Choose Cherry Hill Imports Auto Group Tire Center

June 14th, 2025 by

When was the last time you really thought about your tires?
They’re the only part of your luxury vehicle that touches the road — and whether you’re driving a Mercedes-Benz, Audi, Porsche, Volkswagen, or Land Rover around Cherry Hill, Philadelphia, Marlton, Mount Laurel, Medford, or Collingswood, your tires play a massive role in performance, safety, and comfort.

At Cherry Hill Imports Auto Group, we’re here to help you recognize the signs that it’s time for new tires — and show you why our Tire Center is the best place to take care of your vehicle’s most important connection to the road.

How to Know It’s Time for New Tires

Even high-end vehicles with advanced stability systems and AWD technology can’t perform properly if your tires are worn out. Here’s what to watch for:

1. Low Tread Depth

Tread depth directly impacts your ability to grip the road, especially in rain or snow.
A good rule of thumb is the “Penny Test”:

  • Insert a penny into the tread groove with Lincoln’s head upside down.
  • If you can see all of Lincoln’s head, it’s time for new tires.

In general, tires should have at least 4/32″ of tread for safe driving. If you’re commuting daily between Cherry Hill and Philadelphia, or taking weekend trips to Medford or Mount Laurel, healthy tread depth is essential.

2. Visible Cracks, Bulges, or Damage

Inspect your sidewalls regularly.

  • Cracks can signal dry rot.
  • Bulges can indicate internal damage.
  • Punctures larger than a quarter inch usually can’t be safely repaired.

If you spot any of these issues, visit Cherry Hill Imports Auto Group right away for an inspection.

3. Vibration or Unusual Noises

If your ride feels bumpier or you hear strange thumping noises, worn or uneven tires could be the culprit. Vibrations can also indicate tire imbalance or suspension problems.

Don’t ignore these signs — they can quickly lead to bigger (and more expensive) issues.

4. Tires Are Over Six Years Old

Even if your tread looks okay, tires naturally degrade over time.
Most manufacturers recommend replacing tires every six years, regardless of appearance, to maintain safety.

If your luxury car is a few years old and still rolling on its original tires, it might be time for an upgrade — especially before summer road trips.

Why Proper Tires Matter for Luxury Vehicles

Driving a Mercedes-Benz, Audi, Porsche, Volkswagen, or Land Rover is an experience like no other — but it’s one your tires heavily influence.

The right tires affect:

  • Handling precision — critical for Audi’s quattro® all-wheel drive or Porsche’s performance handling.
  • Ride comfort — crucial for long drives from Cherry Hill to Philadelphia.
  • Fuel efficiency — poor tires can drag your MPG numbers down.
  • Braking performance — especially in emergency situations.

Simply put: premium vehicles deserve premium tires.
At Cherry Hill Imports Auto Group, we’ll help you select tires that maximize your vehicle’s performance and match your lifestyle.

Why Buy Tires from Cherry Hill Imports Auto Group Tire Center?

There’s no shortage of places to buy tires — but choosing Cherry Hill Imports Auto Group offers a range of benefits you won’t find at a generic tire shop.

Here’s why drivers from Cherry Hill, Marlton, Mount Laurel, Medford, and Collingswood choose us:

1. Luxury Tire Experts

Our tire specialists are factory-trained to understand the specific requirements for Audi, Volkswagen, Porsche, Land Rover, and Mercedes-Benz models.
We know exactly which brands, tread patterns, and load ratings are recommended for your luxury vehicle.

Whether you need summer performance tires for a Porsche Macan, all-season tires for a Mercedes-Benz GLE, or rugged off-road tires for a Land Rover Defender, we’ve got you covered.

2. Genuine OEM Tire Options

We stock Original Equipment Manufacturer (OEM) tires — the same high-quality tires your vehicle was designed to use.
OEM tires ensure:

  • Proper fit and performance.
  • Maximum safety.
  • Optimal ride quality.

Some brands even tune their vehicles’ suspension around specific tires — so it pays to stick with what’s engineered for your ride.

3. Price Match Guarantee

Worried about cost? Don’t be.
We offer competitive pricing and price match guarantees on qualifying tires.

You get the best possible deal plus expert installation by certified technicians who know your vehicle inside and out.

4. Convenient Installation and Service

When you buy tires at Cherry Hill Imports Auto Group, we make it easy:

  • Same-day or next-day installation available.
  • Complimentary multi-point inspection during your tire service.
  • Road force balancing and precision mounting for a perfect ride.

It’s one-stop luxury service designed to match the quality of your Audi, Porsche, Land Rover, Mercedes-Benz, or Volkswagen.

5. Seasonal Tire Storage Available

If you swap between summer and winter tires, ask about our tire storage program!
We’ll safely store your off-season tires so you don’t have to worry about space at home.

When’s the Best Time to Replace Your Tires?

If you’re seeing signs of wear, or your tires are nearing six years of age, spring and early summer are perfect times to replace them.

New tires help you:

  • Drive safer during unpredictable spring and summer storms.
  • Enjoy quieter, more comfortable road trips.
  • Get the best fuel economy during longer drives.

Before your next trip to Philadelphia, the Jersey Shore, or the Poconos, stop by Cherry Hill Imports Auto Group for a free tire inspection.

Schedule Your Tire Service Today

Your luxury vehicle deserves the best — and that starts from the ground up.
If it’s time for new tires, there’s no better choice than the Tire Center at Cherry Hill Imports Auto Group.

Schedule your tire inspection, replacement, or rotation today.
We proudly serve Cherry Hill, Philadelphia, Marlton, Mount Laurel, Medford, Collingswood, and beyond.

Drive with confidence this summer — with new tires and luxury service from Cherry Hill Imports Auto Group.

Posted in Parts, Service